> For the complete documentation index, see [llms.txt](https://docs.360dialog.com/docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.360dialog.com/docs/hub/subscriptions.md).

# Subscriptions

Each 360Dialog WhatsApp Business channel requires an active license fee subscription to operate.

Three types of license fee subscription tiers are available, and it is possible to move between them at any time.

* Regular
* Premium
* Higher Throughput

{% columns %}
{% column %}

#### <mark style="color:$primary;">Upgrade to Premium Tier or Higher Throughput</mark>

Takes effect immediately. The pro-rated difference is charged for the remaining days in the billing cycle

The price difference is charged on a pro-rated basis for the remaining days of the current billing cycle.
{% endcolumn %}

{% column %}

#### <mark style="color:$primary;">Downgrade to Regular or Premium Tier</mark>

Becomes effective from the next billing cycle
{% endcolumn %}
{% endcolumns %}

### <mark style="color:$primary;">**Subscription Billing Rules**</mark>

Billing begins once onboarding and integration are complete and the WhatsApp Business phone number is connected to the 360Dialog platform.\
The first subscription invoice is issued on a pro-rated basis from the channel connection date until the end of the current billing month.

For more, see[ Invoices](/docs/hub/invoices.md)

Subscription billing is not linked to messaging activity. If a channel becomes inactive or will no longer be used, the subscription must be cancelled in the 360Dialog Hub to avoid unwanted charges.

### <mark style="color:$primary;">Cancel a Subscription</mark>

Before cancelling a subscription, ensure all issued invoices in the 360Dialog Hub are paid and manually refund any remaining balance credits.

{% hint style="warning" %}
Cancelling a subscription in the 360Dialog Hub does not release the phone number from the WhatsApp Business Platform, and removing the channel from the WhatsApp Business Platform does not cancel the subscription in the 360Dialog Hub.

These must be actioned separately.\
\
For more, see [Downgrade Phone Numbers](https://docs.360dialog.com/docs/resources/phone-numbers#downgrade-phone-numbers)
{% endhint %}

The channel will remain active until the end of the current billing month

At the start of the next billing cycle, the subscription expires and the phone number becomes inactive. Once inactive, the number can no longer send or receive messages through the platform.

For more, see [Balance Refund](https://app.gitbook.com/o/-hub/funds#request-a-balance-refund)

### How to cancel subscription

To cancel a subscription in the 360Dialog Hub:

{% stepper %}
{% step %}
[Log into the 360Dialog Hub](https://app.360dialog.com/)
{% endstep %}

{% step %}
In the **channel section**, choose the particular channel you want to cancel.
{% endstep %}

{% step %}
Go to the **Channel Details** section and click on the pencil icon or three dots and select **Manage Subscription**.

<figure><img src="/files/640y7XhElkoSzb1R0cJN" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}
In the left corner, click Cancel subscription

<figure><img src="/files/pVgHAqNh6kXivEhbawif" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}
Confirm the cancellation by clicking Cancel subscription

<figure><img src="/files/BMpiZaOHE5cVLLVaZeTh" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}
Once the subscription is canceled, the info can be found in the Channel Details

<figure><img src="/files/sIvJWW58AbZw6CKd6Ot6" alt=""><figcaption></figcaption></figure>
{% endstep %}
{% endstepper %}

### How to reactivate subscription

To reactivate a subscription in the 360Dialog Hub:

{% stepper %}
{% step %}
[Log into the 360Dialog Hub](https://app.360dialog.com/)
{% endstep %}

{% step %}
In the **channel section**, choose the particular channel you want to reactivate.
{% endstep %}

{% step %}
Go to the **Channel Details** section and click on the pencil icon or three dots and select **Manage Subscription**.

<figure><img src="/files/640y7XhElkoSzb1R0cJN" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}
Click the option Reactivate Subscription and click Manage WhatsApp Business Account.

<figure><img src="/files/KuXR8EiTtV8P7PqjpnYc" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}
The payment method is checked. Once it is done, the subscription is active again

<figure><img src="/files/8NwmBZ3cPf3esc5td5OS" alt=""><figcaption></figcaption></figure>
{% endstep %}
{% endstepper %}


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://docs.360dialog.com/docs/hub/subscriptions.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.