# Templates

<figure><img src="https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-M4sMxKjL6eJRvZn6jeG-887967055%2Fuploads%2FrC13uboVXCr6REmKkP4y%2FScreenshot%202026-03-27%20095702.png?alt=media&#x26;token=2712b5ff-32c0-4567-913c-d3fd9a6e81d7" alt=""><figcaption><p>Template Manager in the 360dialog Hub</p></figcaption></figure>

### Template Overview

The template management page displays a list of all templates associated with WhatsApp Business Account (WABA).&#x20;

Each WABA maintains its own set of message templates. To manage these assets, navigate to:

360dialog Hub > Numbers > Manage > **Templates**

\
From this view, the following management tools are available:

* View Template Info - Name, Category, Status, Languages.
* Create template - Create a new template.&#x20;
* Delete Template - Remove templates that are no longer required.
* Replicate Template - Create a copy of a template to quickly develop similar variants.
* Add Language - Insert different language versions into an existing template structure.
* Edit Templates - Modify the content or configuration of a template.
* Synchronise templates with Meta - Load templates from WhatsApp Manager.&#x20;
* Search Templates - Search templates by name.

{% hint style="info" %}
**Template Editing Limitations**\
Edited templates will be submitted to Meta for approval **once** in a 24-hour window or up to 10 times in a 30-day window. The edited version will appear in the 360dialog hub with the "last sync" date, referring to when it was last submitted.
{% endhint %}

### Template Approval Process

All templates must undergo a review process by Meta before they can be sent to customers. The status of this review is indicated by the background colour of the template in the Hub.

<table><thead><tr><th width="173">Template status</th><th width="477">Description</th><th>Icon</th></tr></thead><tbody><tr><td>Draft</td><td>The template has been created but not yet submitted for review.</td><td><img src="https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-M4sMxKjL6eJRvZn6jeG%2F-MNYZ5ELmMvYPaetfdO1%2F-MNYnVy_5dEJrjEeD_zj%2Fdraft.png?alt=media&#x26;token=2a5677fa-9cc9-4f54-8c68-056d8a5f5446" alt="" data-size="line"></td></tr><tr><td>Pending</td><td>Meta is currently reviewing the template request.</td><td><img src="https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-M4sMxKjL6eJRvZn6jeG%2F-MNYZ5ELmMvYPaetfdO1%2F-MNYnxNoQKsNyTIw_9l4%2Fpending.png?alt=media&#x26;token=cdafe165-5611-4dc3-a91a-f48fbf2889ae" alt="" data-size="line"></td></tr><tr><td>Approved</td><td>The template is active and ready for use in messaging.</td><td><img src="https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-M4sMxKjL6eJRvZn6jeG%2F-MNYZ5ELmMvYPaetfdO1%2F-MNYoT189JW7sJVhMHrF%2Fapproved.png?alt=media&#x26;token=2e71adaa-b848-4a61-85a5-71ff051007c1" alt="" data-size="line"></td></tr><tr><td>Rejected</td><td>Meta has denied the template.</td><td><img src="https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-M4sMxKjL6eJRvZn6jeG%2F-MNYZ5ELmMvYPaetfdO1%2F-MNYp-PiMmfLGqMP59jY%2Frejected.png?alt=media&#x26;token=ac3a4f78-057b-4f63-8857-6d11f56c4a21" alt="" data-size="line"></td></tr><tr><td>Paused</td><td>The template is temporarily disabled due to low-quality feedback from recipients.</td><td></td></tr></tbody></table>

### Creating Templates

To begin the creation process, click **Add Template** on the management homepage.

When defining a new template, the following fields must be completed:

* Name - Give the template a meaningful name that describes its purpose.&#x20;
  Template names are limited to a maximum of 512 characters, consisting of lowercase alphanumeric characters and underscores.
* Category -  Select the category that best fits the intent (Marketing, Utility, or Authentication).
* Allow Template Category Change – Yes. Meta can now recategorise any template without requiring specific permission.&#x20;
* Template Type -  Choose between:
  * Standard (text only) &#x20;
  * Media & Interactive. Use message template building blocks to create a rich template: Header (text, Image, Document, Video) , Body, Footer, Buttons, Call Permission, Limited Time Offer
* Language - Specify the language for the content. Additional languages can be added later.&#x20;

<figure><img src="https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-M4sMxKjL6eJRvZn6jeG-887967055%2Fuploads%2FrFoZAxodGWoCadnKuSD2%2FScreenshot%202026-03-27%20104458.png?alt=media&#x26;token=41539644-3a8d-426a-b6df-744f68134237" alt=""><figcaption></figcaption></figure>

Click **Preview and submit** to review the template before submitting to Meta for review.&#x20;

### Template Variables

Variables allow for the insertion of dynamic, personalised content into message templates. This ensures that a single template can be used for multiple unique customers by pulling data such as names, order numbers, or appointment dates from a database.

Variables are represented by a specific placeholder format: double curly brackets containing a number, such as `{{1}}`.

![](https://3527970750-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-M4sMxKjL6eJRvZn6jeG%2F-MNbqKRz03eeGXZ4wgXd%2F-MNbqR_DVx_rnuDSp6bf%2FTemplate_preview.gif?alt=media\&token=a14cbace-3a9e-4ee0-a6e9-6f731776eb4b)

### Media Template Building Blocks

| Block              | Supported Content               | Description                                                                                                                                   |
| ------------------ | ------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------- |
| Header             | Text, Image, Video, or Document | The top section of the message. If text is used, it supports one variable `{{1}}`. Media files must be provided via a valid URL.              |
| Body               | Text and Variables              | The primary message content. This section supports multiple variables (e.g., `{{1}}`, `{{2}}`) to personalisze the message for the recipient. |
| Footer             | Text                            | Small-print text located at the bottom of the message. Ideal for "Reply STOP to opt out" or brand disclaimers. Does not support variables.    |
| Buttons            | Quick Reply or Call to Action   | Adds interactivity. You can include up to 10 buttons in total (depending on the type).                                                        |
| Limited-Time Offer | Text and Expiry Date            | A specialised component for marketing templates that includes a countdown or a clear expiration for a discount code or promotion.             |

### Appeal Template Rejections

If a template is rejected, an appeal can be lodged. This process is handled directly within the Meta Business Suite > [**Business Support Home**](https://docs.360dialog.com/docs/resources/wabas/business-support-home)