> For the complete documentation index, see [llms.txt](https://docs.360dialog.com/partner/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.360dialog.com/partner/get-started/billing-models.md).

# Billing Models

This page describes the two billing models available to partners, and how invoicing differs between them

360dialog offers two billing models designed to support different partner business structures. Direct-Paid is designed for partners who prefer to reduce operational overhead by having 360dialog manage billing directly with clients. Partner-Paid is designed for partners who want full control over pricing, billing, and the commercial relationship with their clients.

### Direct-Paid

#### Overview

* No Partner Plan fee applies.
* Channel subscription fees, messaging, and calls are invoiced to the client.
* Each channel maintains an individual prepaid balance.
* Invoices are issued per channel to the client.
* Client invoices are not visible in the Partner Hub.

### Partner-Paid

#### Overview

* Partner Plan, channel subscriptions, messaging, and calls are invoiced to the partner.
* A shared balance is maintained across all channels.
* All costs are consolidated into partner-level invoices.

### Key Differences

|                      | Direct-Paid          | Partner-Paid                       |
| -------------------- | -------------------- | ---------------------------------- |
| Partner Plan         | Not charged          | Charged to partner                 |
| Channel & Usage Cost | Charged to client    | Charged to partner                 |
| Balance Structure    | Per-channel balance  | Shared balance across all channels |
| Client Billing       | Managed by 360dialog | Managed by partner                 |

### Billing Configuration

Billing is configured using the currency selected during onboarding, which also determines pricing for partner plans, channel subscriptions, and WhatsApp messaging fees for both clients and partners.

See [**Invoices Tab**](https://docs.360dialog.com/partner/partner-hub/invoices) for the specific invoice type.


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