Pricing
Costs associated with becoming a 360Dialog Partner
The monthly costs associated with becoming a 360Dialog partner are made up of the following components:
360Dialog Partner Plan - Monthly platform fee for accessing the 360Dialog Partner Hub and Partner APIs
360Dialog Channel Licence Fees - Monthly subscription fee for each WhatsApp channel added to the Partner Hub
WhatsApp Messaging and Calls Costs - Billed at the Official Meta rate
Payment Processing Fees - 4% Applied to usage-related card payments
All pricing is configured in the currency selected during the partner onboarding (EUR or USD). This currency applies across all plans, subscriptions, and invoices.
Partner Plan
360Dialog offers two Partner Plans designed to support varying operational requirements and scaling needs.
Growth - Recommended for partners managing fewer than 20 clients who require core support and standard API access.
Premium - Recommended for partners requiring enterprise-grade support, faster response times, and direct Meta collaboration.
Partner Plans follow a calendar-month billing cycle. If a Partner Hub is activated mid-month, a pro-rata charge will apply.
Monthly EUR
Monthly USD
Growth Plan
€500
$600
Premium Plan
€1,000
$1,200
For more, see Subcriptions
Channel Licence Fees
Monthly license fee for each WhatsApp channel added to the Partner Hub.
Clients who onboard with an integration partner receive preferential pricing on 360Dialog monthly licence fees.
Charges apply per active channel.
Channels activated during the current billing cycle are billed on a pro-rata basis for the remaining days of the month. From the 1st of the following month, the full monthly fee applies.
Channels cancelled during the billing cycle remain active and billable until the end of the current billing cycle.
Monthly EUR
Monthly USD
Regular Licence
25 EUR
30 USD
Premium Licence
49 EUR
59 USD
Higher Throughput
249 EUR
299 USD
For more, see Higher Throughput
WhatsApp Messaging & Call Fees
Usage-based costs are dictated by official Meta Rate Cards. 360Dialog currently supports WhatsApp message pricing in EUR, USD, and INR.
🔗 Official Meta Messaging Rate Cards
Meta determines the official pricing for messaging and voice calls. Use the resources below to find specific rates for your region and category:
WhatsApp Voice Call Pricing
Voice call pricing is defined by Meta and published in the official Volume-Based Pricing (VBP) Rate Cards for the WhatsApp Business Calling API.
Call pricing is determined by the call direction (inbound or outbound), the recipient country prefix code, and the total duration in minutes.
For more, see Free vs. Billed Messaging
Payment Processing Fees
Third-party card processing fees apply to usage-based payments and top-ups
Fees
Credit / Debit Card
4%
For more, see Invoices
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