Utility Messages on WhatsApp

Utility messages are the backbone of a great WhatsApp experience. They keep customers informed with timely and relevant updates: from order confirmations and delivery tracking to account alerts and appointment reminders; all inside the channel they already use every day.

This section brings together everything you need to design, send, and optimize utility messages on WhatsApp with 360Dialog. You’ll find articles that help you to define your use cases, write better messages, stay compliant, or roll out automation at scale.

Whether you’re just starting with utility messaging or looking to refine an existing setup, use these docs as a practical reference to build high-performing, customer-friendly journeys.