WABA account: Embedded Signup
Embedded Signup is the fastest and easiest way to create a WhatsApp Business API account
To get WhatsApp Business API Access through Embedded Signup you must follow this guide.
For Phone Numbers with an IVR system enabled, the IVR needs to be temporarily disabled during the registration process.

Embedded Signup Account Creation Process


To get a WhatsApp Business API Access, you will need the following: - a valid phone number - a signup form link (which will be supplied by a Solution Partner or 360dialog) You can create a new Meta Business Account or connect to an existing one during the Embedded Signup process.

Meta and WhatsApp Business account

Please choose your Business Manager carefully, since it can't be changed after the number is registered.

Phone numbers already being used in WhatsApp App

You can use a phone number that is already registered in the Android, iPhone, or Business versions of WhatsApp. However, to register this phone number in the WhatsApp Business API, you need to follow the steps outlined on this page to delete the WhatsApp account associated with that phone number.
Learn more about this process in our documentation.
Once you finish deleting your account, you can proceed with Embedded Signup. You will receive a 6-digit code via SMS or Voice call to verify the number.

Complete the Applicant Form

Fill out the WhatsApp Business Account application form with:
  • Your email address (which can't be connected to an active 360dialog account);
  • Your name
  • Your Company name
  • The password that will be used in the 360 Client Hub login
The form is available in the following languages. To change it, please use the bottom right menu.
After clicking the Accept Terms button, you will be redirected to the Embedded Signup page.

Complete the Embedded Signup

You will need to log in to your Meta account to move forward. It's important that this Meta account has admin access to the Meta Business Manager that will manage this WhatsApp account.
Important: do not keep the Embedded Signup pop-up open for more than 1 hour, otherwise the session will expire. Please ensure that you have all the prerequisites ready before starting.

Generate API Key

When the Embedded Signup is completed, we will immediately deploy the WhatsApp Business API Client and you will be automatically logged into 360 Client Hub, where you can generate your API-KEY.

Complete Business Manager Profile

To keep connected to the API you must add your information in the Business Info section of Business Manager Settings. You need to include a legal name, an address, a website, and the business phone number you intend to use for messaging.
This information is used by Facebook to check compliance with the Commerce Policy. If it's not correctly set up, the account will be immediately blocked.
Therefore, the website:
  • is mandatory
  • must be working
  • must have a clear explanation of the company's business model

WhatsApp Commerce Policy review

WhatsApp will review your WhatsApp Account to ensure it is compliant with the WhatsApp Commerce Policy. Be sure to examine the policy closely to make sure you are Business compliant.
This review will happen in the background, after the account is already live.
If the account is not approved on the WhatsApp Commerce Policy it will be immediately blocked. The business is able to appeal this decision by creating a support ticket. The business can also downgrade to WhatsApp Business App; you can find info regarding this process here.

Messaging and Phone Number Limits

After completing the number registration processes, the business will immediately be able to:
  • Respond to unlimited customer-initiated conversations (24-hour messaging windows)
  • Send business-initiated conversations to 50 unique customers in a rolling 24-hour period
  • Register up to two (2) phone numbers, which can both be assigned to 1 WABA or split between 2 WABAss

How to increase limits: Complete Business Verification

Businesses must initiate Business Verification when they are ready to:
  • Scale business-initiated conversations
  • Add additional phone numbers
  • Request to become an Official Business Account
And by scaling business-initiated conversations we mean using the Standard Access tier, which gives access to:
  • Currently available messaging limits (1K, 10K, 100K, unlimited unique customers/day)
  • More than 2 phone numbers
  • An Official Business Account (OBA) - Any business that requires an OBA must complete Business Verification

Display Name review

After Business Verification is finished, WhatsApp will also approve your company's Display Name.
Display Name Guidelines are very strict, and names will often get rejected for small details or minor discrepancies between the name and the Facebook Business, website, or social media. To avoid this, make sure you thoroughly review Facebook's guidelines.


Billing will begin as soon as the WhatsApp Business API Client is deployed, and that is right after Embedded Signup is completed.

Incorrect data

If you make a mistake with the Embedded Signup Onboarding Process such as:
- Number added to the wrong WABA - WABA added to the wrong FB Account - Account added but no Payment Method set
If you let us know within 14 days of registering the number - we will correct the mistake for you.

Possible Errors during the Embedded Signup

Throughout the Embedded Signing up you may face some errors that might interrupt the process. Here we will show you some topics you should keep in mind, especially if you are signing up for extra phone numbers beside the ones you already have.

Basic troubleshooting

You may go through this checklist:
  1. 1.
    Check Business Manager Not verified Business Managers can only have up to 2 phone numbers. So, guarantee that the correct Business Manager is ready to get the correct amount of allowed phone numbers.
  2. 2.
    Still not working Close the browser window and try it again, that might resolve the issue.
  3. 3.
    Stuck on a screen Get a screenshot of the problem you are having.
  4. 4.
    Open a ticket for our Support Team! Through the button "Create a new Ticket" on the 360 Client Hub, open a ticket explaining the issue and attach the screenshot you have. This level of detail will save the time of investigation, thus, improve the time of response.

Common Errors

You can see here Meta's guidelines and a complete table of errors, its descriptions, and solutions.